OMAX3m Magnesium Market Expansion Initiative

The goal of this project is to strengthen the market presence and sales of OMAX3M Magnesium , a wellness-focused product line, by leveraging digital platforms and building strategic local partnerships. Students will play an active role in: Promoting OMAX3M across digital channels such as WhatsApp, Instagram, LinkedIn, and Alignable Optimizing online marketplace listings (e.g., Facebook Marketplace, Shopify, etc.) Creating engaging content tailored to OMAX’s brand and wellness benefits Developing partnerships with local yoga studios, health food stores, and wellness centers in the GTA (Greater Toronto Area) This hands-on opportunity allows students to apply classroom knowledge in real-world digital marketing, content strategy, and partnership development. By the end of the project, students will: Deliver a digital marketing campaign with measurable KPIs (engagement, clicks, conversions) Generate new leads and potential sales partnerships Present a strategy for sustainable brand growth and revenue expansion This project is ideal for students interested in wellness brands, social media strategy, and grassroots business development.

Enhancing Grant Writing and Business Communication at Omax3m

Develop a comprehensive guide and set of templates to streamline Omax3m's grant writing and business communication processes. This will enable the company to secure more funding, enhance its reputation, and improve its overall communication with customers. By providing a structured approach to writing effective grants and business documents, we aim to increase Omax3m's chances of success in securing funding and foster stronger relationships with customers.

Social Media Content Audit and Cataloging

Omax3m is seeking to optimize its social media strategy by organizing and auditing its extensive archive of social media content. Over the years, a vast amount of content has been generated, but there is a lack of systematic cataloging and evaluation. The goal of this project is to systematically catalog and evaluate years of social media content to identify high-performing and evergreen material. This will involve reviewing past posts across various platforms, assessing their performance metrics, and categorizing them based on relevance, engagement, and potential for reuse. By identifying content that consistently performs well, Omax3m aims to streamline future content creation efforts and maximize audience engagement. This project will provide learners with the opportunity to apply their knowledge of digital marketing analytics and content strategy in a practical setting.

Social Media Marketing Specialist

The problem learners will be solving is increasing sales for Omax3m through effective social media marketing strategies. By the end of the project, learners are expected to develop and implement targeted campaigns, create engaging content, analyze performance, and enhance the brand’s online presence, ultimately boosting sales and customer engagement.