Wireframes & User Journey Design Mapping for Business Planning App

The goal of this project is to design the foundational user experience for the Epigram Strategic Business Coach App —a virtual platform that guides entrepreneurs and small business owners through every stage of business development. Learners will engage in the following activities to support this goal: Conduct user journey mapping for key personas and business scenarios Develop low to medium-fidelity wireframes that visualize the platform’s core functionality Define intuitive navigation paths that support strategic decision-making Identify friction points and propose user-centered design enhancements Deliver a design rationale report and present findings to the project lead The key deliverables include: User journey maps Low to medium-fidelity annotated wireframes (using Figma, Adobe XD, or Miro) UX recommendations for layout, flow, and usability Final design presentation and documentation This project sets the stage for MVP development and gives learners the opportunity to influence the architecture of a real-world SaaS product in the consulting space.