Digital Marketing and Outreach Development

Our organization, Hidaayah House, supports youth in vulnerable communities through culturally responsive mental health services, peer support training, and creative outreach programs. We aim to collaborate with students to amplify our digital presence by sharing impactful stories, promoting our workshops, and increasing traffic to our crisis support services and youth programs. Learners will: Research and understand our community, mission, and target audience. Review existing marketing materials (social posts, emails, brochures). Draft, schedule, and publish engaging content aligned with our social media calendar. Monitor our digital platforms to ensure timely updates and engagement. Suggest enhancements for SEO and digital marketing strategies. This project will help us reach more at-risk youth and spread awareness about mental health and gun violence prevention through authentic, community-rooted messaging.