Creating Graphic Design & Marketing
Our company is launching two new products a Prosecco Wine and a Mezcal, and we need fresh labels and digital assets for the launch of those products. This may involve: Creating new labels and digital assets for the website and social media for both products. The Prosecco will align with our existing branding including fonts, colors, logo usage and imagery to be used. The Mezcal will be created to be something new with new guidelines, color scheme etc. Meeting with the project manager to evaluate the choices to ensure it is aligned with company branding goals, and making any necessary revisions. Designing and presenting label mock ups a for the products and assets that can be used for launch on our digital platforms (ensuring it aligns with label guidelines for both Canada and Mexico) Executing the full designs for each branding asset using Canva, based on the approved mockups. Creating multiple versions and assets with different color schemes based on the colors in the branding guide.