Digital Marketing For Financial Services Company
Our company provides financial planning and financial literacy services to individuals and small business owners. We have developed a set of marketing strategies, but it has been challenging to implement them. We would like to collaborate with students to review and post content promoting our company. This will involve several different steps for the students, including: Familiarizing themselves with our target market, digital products and services. Reviewing marketing content in the form of posts and emails etc. Deploying content according to our social media calendar to increase website traffic. Overseeing our YouTube, Instagram, LinkedIn and Facebook platforms and keeping them up-to-date. Bonus steps in the process would also include: Recommending search engine optimization (SEO) strategies so our materials are easily accessible.