Strategic Digital Growth Plan for SoulRise

SoulRise  is an emerging coaching collective and digital platform dedicated to supporting spiritual coaches and their clients. Our mission is to empower spiritual entrepreneurs and spiritual seeekers by providing professional and personal development, mentorship, a coaching marketplace, self-guided growth tools, and a collaborative community. We are currently in the strategic development phase, refining our business model, digital marketing strategy, and technology roadmap to position SoulRise as a leading-edge solution in the personal growth and coaching industry. This project is led by  Isabelle Moreau , a transformational coach, entrepreneur, and emerging content creator with over 15 years of experience owning and growing her own business. Isabelle works at the intersection of leadership development, life coaching, spiritual growth, and digital innovation. She is a seasoned facilitator for Fortune 500 companies and an instructor in a leading wellbeing coaching certification program. Passionate about empowering others, Isabelle brings deep expertise in coaching along with a visionary approach to building soulful, purpose-driven businesses. Students will collaborate closely with the founder to research, analyze, and develop actionable strategies in the following focus areas: 1. Business Development & Growth Strategy: Analyze market trends in spiritual coaching, wellness apps, and online coaching platforms. Identify key competitors, customer segments, and unique value propositions. Develop a go-to-market strategy, including business model optimization and partnership opportunities. 2. Digital Marketing Strategy: Recommend optimal digital presence (website, social media, etc.). Recommend digital marketing approaches including SEO, social media campaigns, and lead-generation strategies. Provide a content strategy framework aligned with our brand values 3. Innovation & Digital Transformation: Evaluate integration of current digital tools and technologies (e-learning platform, community apps, coaching marketplaces). Identify ways to integrate emerging technologies (AI, automation, personalization) to improve client experience and coaching community engagement.

E-Learning Platform Selection and Training Program Development

Isabelle Moreau is seeking to expand its training offerings by integrating a new platform that supports both e-learning modules and live classes. The goal of this project is to research and recommend the most suitable platform that aligns with the company's objectives and technical requirements. The selected platform should enhance the learning experience by providing seamless integration of multimedia content, interactive assessments, and real-time communication tools. The project will involve evaluating various platforms based on criteria such as user-friendliness, scalability, cost-effectiveness, and compatibility with existing systems. Additionally, the project will include the development of the training program that leverages the chosen platform's features to deliver engaging and effective learning experiences.