The Imperial Hospitality Alberta Foundation aims to address issues affecting women and girls while promoting social unity and inclusion among immigrants in Red Deer. The project seeks to create a community awareness campaign that highlights the challenges faced by women and girls, particularly within immigrant communities. By organizing a community walk, the project will provide a platform for sharing experiences and amplifying diverse voices, ultimately fostering a stronger sense of belonging among participants. The campaign will focus on creating educational materials, engaging local media, and collaborating with community organizations to maximize outreach and impact. This initiative will allow learners to apply their knowledge in communication, event planning, and community engagement to make a meaningful difference in the community.

The project will deliver a comprehensive community awareness campaign plan, including:

- A detailed event plan for the community walk, outlining logistics, promotion, and participant engagement strategies.

- Educational materials such as brochures and social media content to raise awareness about issues affecting women and girls.

- A report summarizing the campaign's impact and recommendations for future initiatives.