Languify seeks to strengthen its user engagement, product positioning, and branding in a competitive market. The project involves conducting comprehensive market research and competitor analysis to identify trends, opportunities, and gaps in the language learning industry. By analyzing user preferences and competitor strategies, the project aims to provide Languify with actionable insights that can inform marketing strategies and product development. The project will enable learners to apply their knowledge of market research methodologies and data analysis techniques, fostering a deeper understanding of strategic decision-making in a real-world context. The tasks will include gathering data from various sources, analyzing market trends, and synthesizing findings into a coherent report.

This opportunity offers students a chance to apply their skills in real-world scenarios, gain hands-on experience, and deliver meaningful insights to shape both business and educational outcomes.

Key Areas of Contribution:

• Market Research & Insights
• Competitor Analysis
• Market Trend Analysis
• Competitor Snapshots
• Product Positioning Support
• Social Media and Branding Input